AwesomeCake » portfolio

SinclairNet – Web Design

Chris — Tue, 20 Apr 2010 01:07:02 +0000

Designed SinclairNet, the intranet for Sinclair Broadcast Group. The site was designed so SBG department heads could quickly and easily disseminate information to employees across the entire network nationwide. The site quickly became a very important money and time saving tool for the company.

Impact Marketing – Web Design

Chris — Tue, 20 Apr 2010 00:06:55 +0000

Designed the initial concept for Impact Marketing’s website. When completed the site will allow Impact Marketing to promote their cause marketing strategies to non and for profit organizations across the country and help them achieve their goal of helping these organizations come together to help their communities.

Direct Mail Ads – Print Design

Chris — Fri, 16 Apr 2010 23:22:27 +0000

Over the years I have designed or directed the design of hundreds of direct mail ads that have appeared in mailers nation wide. Ads were created for all types of businesses both big and small, with a focus on bringing new customers through the doors and have existing customers return more frequently.

Hey! It’s Half Off – Web Design

Chris — Fri, 16 Apr 2010 17:24:48 +0000

Hey! It’s Half Off! Was created to allow television stations to sell gift certificates to viewers at a 50% discount. The site was created for Sinclair Broadcast Group’s network of television stations, and was built with flexibility and functionality in mind. The site allows stations to sell these certificates in a variety of ways and allows them to focus on different deals in unique and dynamic ways. The site initially launched in 2 of Sinclair’s markets with plans for at least an additional 15 to 20 markets within a year.

View the site here.

Avon Flyers – Print Design

Chris — Thu, 08 Apr 2010 00:53:38 +0000

Designed a series of flyers for a local avon representative. The designs needed to be fun and eye catching so that they would stand out against the background of area community message boards.

SinisterRabbit Podcast – Geek Stuff

Chris — Tue, 06 Apr 2010 00:42:30 +0000

Co-host of the SinisterRabbit.com podcast. The now defunct show covered all of the geeky things in life. From video games to movies, television to music, if nerds loved it we talked about it.

You can hear the past episodes of the show on iTunes.

Elevator Stories – Geek Stuff

Chris — Tue, 06 Apr 2010 00:10:14 +0000

Elevator Stories was a series of short Flash animations. These stories chronicle the odd scenerios that play out in elevators everywhere. AwesomeCake assisted in character design, storyboards, illustration, and animation for these projects.

Check out Elevator Stories on YouTube

SBG Annual Reports – Print Design

Chris — Mon, 05 Apr 2010 23:51:35 +0000

Designed or directed the design of several annual reports for Sinclair Broadcast Group. Each report design reflected a specific message the company wanted to convey about the company in specific or the broadcast television industry as a whole. This is the most important marketing piece the company produces each year.

Direct Marketing Plus – Logo Design

Chris — Sun, 04 Apr 2010 13:54:23 +0000

Designed the logo design for the Direct Marketing Plus, the direct mail division of Sinclair Broadcast Group. The logo needed to be tonally similar to the Sinclair Corporate logo while having a feel all it’s own. DMP produced direct mail magazines for 40 of Sinclair’s television markets nationwide with a circulation of nearly 7 million pieces a month.

50 For Fall – Logo Design

Chris — Sat, 03 Apr 2010 00:29:32 +0000

Concept logo design for “50 for Fall” a joint promotion between the Lancaster chapter of Big Brothers Big Sisters and a local radio station. The logo was well received by all parties, but a directive from the National Big Brothers Big Sisters disallowed artwork from a 3rd party to be used in a BB/BS promotion.